About me

I'm Sami Saad, a PR professional based in Los Angeles, specializing in media relations and corporate communications. I discovered my passion for media strategy during my college years, campaigning for a California State Senator in 2019.

Since then, I’ve worked at top communications firms, leading media outreach for global clients and securing earned coverage in outlets like Business Insider, CNBC, and The Los Angeles Times.

Today, I manage and secure strategic media partnerships at PR Newswire, the world’s largest press release distribution service, where I’ve helped expand our audience by more than 25 million. I also co-host Cision’s Media Coffee podcast, where I explore PR and media trends in conversation with leading journalists.